WH reveals everything you need to know about the bespoke beauty brands that are set to revolutionise your skincare routine and actualise your #skingoals. What is customised skincare?

We chose Seedrs for our crowdfunding campaign primarily because of the team, and secondly because we had heard glowing reports from other startups in our network. It’s important to have open conversations with your child about what they’re doing online from a young age, especially about the types of content they’re sharing. Wonderful! Not only did we end up with an incredible result on the fundraise, but the Seedrs team were a delight at every turn – helpful, kind, and extremely patient! Has your company engagement improved during or after your campaign? Have you seen an increase in customers or revenue? Chaga mushrooms have actually been used in holistic medicinal practice for thousands of years, traditionally in tea format, by acting as a powerful probiotic. Look out for opportunities in everyday life to start a discussion informally, such as a storyline on TV. This way you can have a conversation about sexting and sharing nudes without it being the main focus. Consider how you talk about this more widely, e.g. when discussing TV shows or news stories, and ensure that you aren’t using victim blaming language.The technology varies from platform to platform, but the goal is to gather information via questions and pictures about everything from where you live (city dweller or country mouse) to what you eat (plant-based or dedicated carnivore) and your sweat habits (HIIT or yoga). By relying on a mixture of algorithms and virtual consultations, you’ll then receive a bespoke skincare routine. During our initial conversations, the process was made super clear, the team were really responsive and shared all of the information we asked for (e.g. investor gender split on the platform). We had seen some successful consumer companies raise through Seedrs in the months prior, and felt very confident that we could achieve a strong result with their support. How did you pitch crowdfunding to your lead investors? Do you have any high profile investors on your cap table? Renude is a new brand and looking to establish itself as a Westcoast mainstay. Now that you know a bit more about where it came from, let’s take a look at some pros and cons. Pros

We gained a significant number of new members from the Seedrs campaign, so that was a bonus! We also received some lovely supportive messages from existing members in our community that were so excited to be able to invest. Aside from the funds, what are some of the benefits of raising through crowdfunding and how will this impact the future? Reminding them that people might not always be who they say they are online, so they should be careful about talking to anyone they don't know. Don’t underestimate LinkedIn– I think my biggest surprise of the campaign was how many people from my professional network participated in the raise. This included prior colleagues, recruiters, even university teachers – you never know who might want to join the fun!

What do data scientists and dermatologists have in common? More than you might think, as it happens, starting with your skin. At the time of your Seedrs round, what other fundraising options did you consider, and why did you choose crowdfunding? What were your goals from crowdfunding? regulated by the Financial Conduct Authority. It is not intended to be a promotion of any individual Whether you choose to drink it hot or cold, you’ll get 750 mg of Chaga goodness to help you get the most out of its health benefits with every sip.